Last year a Pittsburgh couple sued Google because they deemed Street View of their house a violation of their privacy. Now, the judge in the case disagrees with the couple.
As many have pointed out, their case has actually brought more attention to their home. Also, the couple says Street View devalued their home, a claim that would be hard to prove. In the past year, many have seen their home’s value decline, but it’s due to the economy and mortgage crisis, not Google Street View.
I’m not going to discuss the economic meltdown and its devastating effect on technology companies and Internet startups in this post, but rather something that crossed my mind earlier this morning: “Web 2.0? seems to become more and more a void (and an avoided) term. Of course, that’s not necessarily a bad thing, but it is definitely apparent.
So why do I say it’s fading? For one, because the number of startups that contact us and include the term Web 2.0 in the subject line or message is visibly dropping (and that’s a good thing), and I hardly ever see it mentioned anymore on other technology blogs and news sites either. That’s not really tangible, so I took a look at the number of mentions of the phrase across the web, and they seem to be decreasing significantly, reflecting my feeling on this.
Judging by Google Trends, which shows how often a particular search term is entered relative to the total search volume across various regions of the world (and in various languages), the term started being used at the end of 2004 when Tim O’Reilly organized the first edition of the Web 2.0 Conference. Search queries for the term started picking up in the middle of 2005, when TechCrunch was started – with the tagline “Tracking Web 2.0? by the way – and the number kept increasing until the end of 2007. After that, the trend is clearly downwards, falling back to the level it reached in early 2006 today. If the trend continues, there should only be a handful of people left who scour search engines for “Web 2.0? by 2011.
Also noteworthy: take a look at the geographic regions that have generated the highest volumes of worldwide search traffic for the term over the years – it’s Asia, with the top 5 regions being India, Singapore, Hong Kong, Taiwan and Malaysia (in that order). Furthermore, Google Trends pegs the number one language in which people search for stuff related to the topic of Web 2.0 to be Russian before English.
And just in case you’re curious: “Web 3.0? doesn’t seem to picking up much.
Let’s all rejoice.
Google’s “Insights for Search”, a beta service that analyzes a portion of worldwide Google web searches from all Google domains to compute how many searches have been done for the terms you’ve entered – relative to the total number of searches done on Google over time – gives an even better overview:
Simple Digital Marketing – Your Home Base Why you must consider your customers when choosing your digital marketing home base. Flickr Image courtesy of socialautomotive Which would make you as a customer more comfortable? Buying a laptop from some guy you’ve never met in the parking lot of an abandoned mall? Buying a laptop from a small unfamiliar store ref […]
Before You Begin: Simple Digital Marketing series On Friday, when I got back from the doctor’s, he told me to just take a day off and rest in bed. So first I did what I always do when I’m put on bed rest– catch up on my own marketing projects once I’m sure all my client projects are going well. Blog posts, […] This post was originally published at %POSTLINK% […]
You Can Too Part Two- Here’s how I know anyone can grow their business online Send to Kindle So okay, here’s the situation. (No my parents did not go away on a week’s vacation. But reply if you remember that song.) Image credit: Christian H. In the last post I talked about how I got started messing about on the internet out of boredom at a cushy job, then […]
You can too. The early days of my web career Send to Kindle You CAN make your business grow using just the web. I started my first two successful businesses completely online– and neither one was in marketing. Creative Commons License Image credit: hobvias sudoneighm After skimming this there’s NO way you won’t think you can do it too I have to force my […]
Is Business Blogging Still Relevant? #MyBrandChat 04.08 8 pm ET Thinking about starting a business blog to promote your business? Not sure if it’s a dated concept that will compete with your efforts in social media? Think you know the answer, but wonder how to get your business blogging to penetrate the noise? Come join myself and Akia Garnett in our discuss […]